Category: Social Media
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Brief(!) Outline of NPO/NGO WebPresence Strategy…
If a WebPresence will run on a non-profit “status” and volunteer-powered basis – the equation changes. The model is driven by factors outside the economic realm, primarily – we have to consider those who come after us. Designing for successors is critical.
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SMB IT Newscast 1/13/2106 – The “Olden” Rule
Discusses the “Olden” Rule: Good, Fast or Cheap. How to factor the rule into a strategy that affects ROI. Featured example “How to” Implement a FREE telephone number for your business that implements state of the art features like voice to text transcription. This might also be read: How to kill voicemail.
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Hashtags: Protect your Intellectual Property?
Are hashtags *sometimes* intellectual property? http://www.business.com/legal/are-hashtags-intellectual-property/ For instance our registered trademark “How hard can IT be?” is used everyday online at twitter: https://twitter.com/search?q=%23howhardcanitbe&src=typd There are several questions, but mainly: Do we need to assert some sort of control? According to the article cited above, probably not — because our Registered Trademark doesn’t “Cite a specific […]
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Why Hashtags? Versus Handles.
Answering this question deserves a post of it’s own. In a recent example we noticed that Tripcheck.com uses Twitter Handles for each Oregon Highway. Cool, right? You can follow updates there. Citing this example: @TripCheckOR42A If you have a Twitter Account, you can get alerts from that Handle. But Hashtags are ubiquitous across social media channels. […]