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Digital

Mobile: Connecting Shoppers to Local Stores

Article worth a look: New Research Shows How Digital Connects Shoppers to Local Stores “The retail industry is undergoing a dramatic shift: In-store foot traffic is down, online research is…

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Back of the Napkin — ROI for Interactive Digital Ad Network

So I’m talking in recent years and more in recent months — about the emerging market for Digital Signage.  It’s compelling.  And getting more so. What’s an ROI Based on…

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