3 Steps to Being Engaging

Three very focused concrete suggestions.  Some related guidelines. 1.) Research sites and pages that feature content of interest to the network you want to build.  It could "Cat blogging" ... or a very serious consulting niche. 2.) Mine the posts at those websites, on Facebook, Twitter, G+.  Find others that have posted that share your sentiments,…

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Anatomy of a Web Presence Migration

There is no managed process to migrate a Website from Google Sites to WordPress.com.  It's really a shoveling process - copy and pasting content.  The client engaged us to advance the capability of their web presence to support community building. What's important to exercise in the process is an intelligent reorganization of the subject matter.…

Google Hummingbird, Penguin Algorithims – Thumbnails

"Penguin" A new version, 2.0 out early this year was mainly about deflecting the impact of link aggregators and those who lift page rank by purchasing links, exchagning them with other meaningless sites or otherwise - by design - attempt to increase page ranking by exploiting features of dated search algorithms. "Hummingbird" is a complete…