Google's message is very clear: The time to adapt to mobile is now. http://mashable.com/2016/11/04/google-mobile-index/#IopuuB8srqqS
Google to promote “Mobile Friendly” Sites in Search Results
"As more people use mobile devices to access the internet, (Search) algorithms have to adapt to these usage patterns." Google Announcement Feb. 2015.
Mobile: Connecting Shoppers to Local Stores
Article worth a look: New Research Shows How Digital Connects Shoppers to Local Stores "The retail industry is undergoing a dramatic shift: In-store foot traffic is down, online research is up and smartphones are becoming increasingly important to the consumer's in-store shopping journey."
Internet.org – Redoubling Efforts
Worth reviewing this weekend... News about Internet.org creating free network access for users: PCWorld.com News Article July 31, 2014 The position http://internet.org develops comes from the basic statistic: Only 1 out of every 3 people can go online. Why aren’t more people connected? Devices are too expensive. Service plans are too expensive. There’s no mobile network…
Adwords. When & How.
I always appreciate when my clients or others -- take time to build pages in their websites that describe services, offers and products. For the rare (sometimes exceedingly rare) diligent site visitor, the effort conveys quite a bit of information about you and your business. So we appreciate the effort it took to generate all…
Wireless … and all those future internet users
I posted the other day that more than 4B people around the world don't have internet access -- we've been watching as big internet companies explore delivery as well as appliances to connect to those services. This is a glimpse of how seriously the windup is being treated: http://www.wififorward.org/ A consortium of big companies working…
How important is Mobile?
Motorola, famous maker of phones and tablet computers and computing hardware in general, was recently acquired by Google. Recent comments by the Motorola CEO illuminate a shift in strategy. If you haven't been paying attention, now might be a time to start. In 2013, Motorola more or less pulled the plug on making tablet computers.…
Web Presence relevance in 2014 – Mobile Usability
Every so often we cross one of those thresholds when a new paradigm forces change. Developing websites now requires that the work is driven by its mobile appliance usability . Does the site initially display helpful information that mobile users will most often be seeking? (like phone number?) Look at the site from your mobile phone. Navigate to the pages,…
DFM Consulting Launches SoA Web Presence
Congratulations to Deb Maher on the launch of her "State of the Art" Web Presence. DFM Consulting Inc. Responsive Web Site: mobile compatible across platforms Integrates her offerings and contact infrastructure with Google Hosted services Synchronized Apps installed to her iPhone, iPad and PC SEO Optimized Blog, with comments and feedback buckets Ties back to…
Must know “Do’s” for Social Media Marketing in 2014
Great Article in Social Media Today: Five Trends That Are Going to Affect Marketing in 2014 Christopher Carfi lists the following "Trends" The need to tie marketing to results The rise of social+video Relentless analytics Content curation vs. content creation The increasing ramp of inbound marketing efforts Having posted similar guidance online and stressed it…
Designed Online Success 