Hosting — basic versions of a single truth

Had a recent conversation revolving around “Hosting’ … which designs are appropriate?  Since requirements should drive such decisions it’s important to list them.  But which ones are critical and actually need to influence the “Spend?” Unfortunately opinions are sometimes issued as if they were facts.  An important thing to distinguish is what’s convenient / profitable […]

Churn to rule among Social Media Channels

An article at Vocativ discussing an 80% drop in subscriber base . Elsewhere in this blog I’ve discussed how Social media has a half-life process where value to business increases based on participation and quality of content.  At some point there is a peak and then relevance to marketing declines. This I believe to be […]