social media

Messaging growth portends big SM changes

Increasingly, it looks like the next big thing in social media won’t be a Facebook competitor, like Twitter or Snapchat, or even a high-profile Facebook acquisition, like Instagram or WhatsApp.

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Out with the old… 2015 Year of SM Integration

In much of the consulting we enjoyed with Small Businesses and other clients in 2014 the conversation revolved around developing an updated understanding of how internet marketing and essentially —…

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Why operate an Anchor Website in your Web Presence?

Two issues: Vision and workflow. Until an Operator begins to recognize the greater ability of an Anchor Website site to support, aggregate and consistently “Brand” content of all kinds, they…

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Social Collaboration in the Agile Age

Read with interest an article published on how Social Media has affected collaboration among Software Developer communities. It’s being called the “Agile Age.” What’s interesting to me is that it’s been…

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Shared Post Anatomy of a Web Presence — Presentation

This is a soft launch – pushing a series of interesting ideas forward to a circle of thinking acquaintances. First, IWIT has opened a dialogue with CyberlynxOregon — and has…

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Anatomy of a Web Presence — Presentation

Giving a talk in Bandon at the public Library June 25th. Schedule and venue details at Cyberlynxoregon.com “Anatomy of a Web Presence. “ Abstract: A high-level discussion of how services…

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Hosting — basic versions of a single truth

Had a recent conversation revolving around “Hosting’ … which designs are appropriate?  Since requirements should drive such decisions it’s important to list them.  But which ones are critical and actually…

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Churn to rule among Social Media Channels

An article at Vocativ discussing an 80% drop in subscriber base . Elsewhere in this blog I’ve discussed how Social media has a half-life process where value to business increases…

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Bricks and Mortar to Clicks and Notoriety

How will Baby Boomer “Consulting” businesses create generationally sustainable value in the age of Social Media?  How do consultants prepare to sell their businesses? A brief analogy — then some…

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Web Presence Salvage Process … never an optimized route to correction

As a consultant I’m persistent in my advice — that follows an optimized route (based on my experience and education) through the various facets of imagining and then engineering a…

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